With a huge population, a significant GDP growth rate and a
low car ownership, China is recommended as a targeting market for the global
vehicle producer. Provinces like Guangxi and Guizhou are the most appropriate
market for scooters, given the low income and laxer motorcycle regulation.
Developed eastern cities like Guangdong and Tianjin will be the targeting
market for four-door sedan, since the average income and the need for cars are
high in these areas. The best market for luxury limousine is a national
metropolis such as Shanghai and Beijing, which has the largest number of multimillionaires
and company headquarters. Container ships will be the most convenient means to
transport the vehicles, especially because most of the targeting markets are
close to ports. While doing business in China, it is worth noting the severe
corruption problem and the importance of networks in the Chinese hierarchy
system.
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